WHAT IS ANEMIA?
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50% of anemia cases are due to Iron Deficiency1
WHAT IS ANEMIA?
Anemia is a condition in which a person lacks enough healthy red blood cells to carry adequate oxygen to their body’s tissues.
There are many forms of anemia, each with its own cause. Anemia can be temporary or long term, and it can range from mild to severe.
Icon of blood droplet with 50% text in the middle
50% of anemia cases are due to Iron Deficiency1
COMMON SYMPTOMS
OF ANEMIA2
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Pale skin
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Physical weakness
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Fatigue
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Dizzy spells
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Shortness of breath
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Headaches
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Cold hands & feet
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Brittle nails
HEALTH RISKS WHEN YOU’RE ANEMIC3
Left untreated, anemia may cause several health complications: ​
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​​Severe fatigue:
It can leave you too tired to complete everyday tasks.​
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​​​Risky pregnancy:
Folate deficiency anemia during pregnancy may create complications, such as premature birth.​
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​​​​Heart failure:
​​​​Your heart needs to pump blood faster to make up for the lack of oxygen in the body. This can cause heart damage overtime and lead to heart failure.​
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​​​​​​​​Death:
Losing a lot of blood quickly can result in severe anemia and can be fatal.
​​​​5 KNOWN TYPES OF ANEMIA4
Aplastic Anemia
Aplastic Anemia
Iron deficiency anemia
Iron deficiency anemia
Sickle cell anemia
Sickle cell anemia
Thalassemia
Thalassemia
Vitamin deficiency anemia
Vitamin deficiency anemia
Of the different types of anemia,
Iron Deficiency Anemia is the most common.
WHAT IS IRON DEFICIENCY ANEMIA5?
Iron Deficiency Anemia occurs due to insufficient iron supply in the body. It can be temporary or long term, with varying degrees of severity. Common symptoms include: weakness, fatigue, difficulty in concentrating, insomnia or brittle hair and nails.​
Blood droplet icon with IDA text
Blood droplet icon with IDA text
PREGNANCY & IRON DEFICIENCY ANEMIA6
During pregnancy, women need to produce more blood to support their growing baby. However, a lack of iron or certain other nutrients, means the body may not be able to produce the amount of red blood cells it needs to make the additional blood, causing Iron Deficiency Anemia.
​Common symptoms include fatigue, breathlessness and poor concentration in anemic mothers.
Pregnant woman icon
Pregnant woman icon
DIAGNOSING IRON DEFICIENCY ANEMIA

What are my iron levels?​
What are the risks? Short-term and long-term?
How serious is it?
What are the tests that I should take?​

What’s the most likely cause of my symptoms?​
What is causing my iron deficiency?
What symptoms should I watch out for?​
Are there other possible causes of my symptoms?​

What are my treatment options?​
How long will the treatment take?​
Are there any side effects?​
What foods should I eat to increase my iron level? What foods to avoid?​
How do I prevent IDA from happening again?
For the proper treatment and care, it is best to consult your doctor if you think you may have Iron Deficiency Anemia. Here’s a handy, downloadable list of questions to ask your doctor at your visit.
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ASSESS YOUR RISK OF IRON DEFICIENCY ANEMIA
Assess Now
OUR RANGE
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Doctor-prescribed blood booster for a healthy pregnancy3.
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Blood booster iron supplements for active individuals to fight iron deficiency anemia.